01Hero

STSI Corporate.

A B2B logistics powerhouse invisible online despite serving Fortune 500 clients. We rebuilt the digital ecosystem from the ground up. 331 qualified leads. $47 blended cost per lead. 584% organic impression growth. Sister brand DataTech Logistics launched.

00
Digital Infrastructure

A B2B platform engineered to generate enterprise leads

Before a single ad dollar was spent, we built the destination. Every element of the new corporate platform reflects STSI's real world authority and moves enterprise visitors from first impression to qualified conversation.

spectransport.com
STSI Corporate website screenshot
01
The Challenge

A Fortune 500 powerhouse invisible online

STSI provides mission critical logistics for Fortune 500 companies. Premier provider in their space. Yet their digital presence functioned like a forgotten relic. No inbound. No search presence. No pipeline. A website that hadn't earned the trust their client roster had.

Before Celebrity CMO
  • Digital presence disconnected from real world prestige and revenue scale
  • Outdated website architecture that failed to reflect Fortune 500 client roster
  • Zero paid advertising. No Google, no Meta, no measurable pipeline.
  • No organic search strategy or keyword footprint in competitive B2B space
  • Inconsistent brand experience across all customer facing touchpoints
  • Sales team relying entirely on word of mouth with no inbound infrastructure
The Core Problem

STSI's offline reputation was immaculate. Their digital reality was a liability. Fortune 500 procurement teams vet vendors online, and what they found didn't match the company they were dealing with. No pipeline. No presence. No proof. A gap between what STSI was and what the internet said they were.

02
The Solution

A ground up digital transformation in every dimension

We didn't refresh their website. We rebuilt their entire digital identity. Brand, technology, content, paid distribution, all of it. From the ground up. Three custom websites including the DataTech Logistics sister brand. Every system architected to generate enterprise leads and compound over time.

  • Three custom websites built from the ground up (corporate, franchise, DataTech Logistics sister brand)
  • Brand voice, visual identity, and architectural standards defined
  • Google Tag Manager, Search Console, and analytics stack configured
  • Precision targeted paid ad campaigns across Google and Meta
  • Custom UGC video content production for awareness and conversion
  • Aggressive multi channel SEO strategy with schema markup across 32+ pages
  • CRM setup, lead routing, and pipeline architecture
Before
After
Outdated digital presence
Multi site ecosystem matching real world authority
Zero inbound leads from online channels
331 qualified leads generated
No paid media investment or attribution
$47 blended cost per lead
Invisible on organic search
584% organic impression growth
03
The Results

331 leads. $47 CPL. 584% organic growth.

Every number tied to pipeline, not vanity. No impressions. No "brand lift." Qualified leads, cost efficiency, search dominance, and a sister brand launched. The metrics that actually move a B2B business forward.

LEAD VOLUME

Qualified Leads Generated

From zero inbound infrastructure to 331 qualified B2B leads. Every contact captured, scored, and handed to the sales team. No cold outreach required.

331
Qualified leads generated
EFFICIENCY

Cost Per Lead

Blended cost per lead of $47 across Google and Meta campaigns. For a logistics company closing five and six figure contracts, that math is asymmetric return defined.

$47
Blended cost per lead
SEO MOMENTUM

Organic Impression Growth

From near zero organic visibility to 32,694 Bing impressions, 215 clicks, 67 published articles, and 32+ pages with schema markup. A foundation built to compound for years.

584%
Bing impression growth
EXPANSION

Sister Brand Launch

Beyond the parent brand, we launched DataTech Logistics as a sister brand with its own positioning, identity, and digital presence. One engagement, multiple brands brought to market.

3
Custom websites delivered
331
Qualified Leads
$47
Cost Per Lead
584%
Bing Impression Growth
3
Custom Websites Built
“STSI wasn't struggling because their service was weak. It was because their digital presence didn't match what they'd actually built. We corrected that gap completely. New platform, new brand, new pipeline. And the sister brand DataTech Logistics launched alongside it.”
Nick Herrera, CEO · Celebrity CMO
$47 CPL
Blended cost per lead for a B2B enterprise brand
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